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Aimo Park and eMabler: Revolutionizing the Nordic Parking & EV Charging Landscape


eMabler Success Story - Aimo Park

In the evolving realm of urban mobility, the convergence of convenience and sustainability is reshaping industries. Aimo Park, a leading Nordic parking operator with deep roots in parking solutions, is on a transformative journey to integrate electric vehicle (EV) charging into its offerings. Partnering with eMabler, a cutting-edge open electric vehicle charging platform, Aimo Park is solving pressing challenges, scaling its operations, and laying the groundwork for a sustainable future.


From Parking to Mobility: Aimo Park’s Evolution


Aimo Park’s rich history in parking across Sweden, Norway, and Finland positions it as a cornerstone of the Nordic mobility ecosystem. Traditionally focused on providing parking solutions, Aimo Park is transitioning to meet the demands of a world increasingly focused on sustainability. As an operator of Charge Point Operator (CPO) and Electromobility Service Provider (EMSP) services, Aimo Park now integrates parking and EV charging through a unified mobile app, enabling users to park and charge with seamless convenience.


Aimo Park app

The move toward integrated mobility reflects a shift in Aimo Park’s strategy, where EV charging is no longer an optional add-on but a central element of its service offering. This shift is driven by the growing demand for charging facilities across residential, corporate, and public spaces.


Challenges on the Road to Integration


As the adoption of EVs accelerates, Aimo Park faced critical challenges in scaling its EV charging infrastructure:


       1️⃣   Fragmented Systems: The company’s legacy charge point management system lacked flexibility, creating barriers to integrating multiple charger brands and models. This hindered Aimo Park’s ability to support diverse hardware and expand rapidly.


       2️⃣     Integration Gaps: Limited connectivity with external services such as mapping tools, landlord systems, and third-party apps meant reduced visibility and usability for end-users and stakeholders.


       3️⃣     Operational Inefficiencies: Managing a growing network of chargers without robust asset management tools and bulk operational features strained internal resources.


       4️⃣    User Experience Limitations: Fragmented platforms required users to juggle separate apps for parking and charging, detracting from the customer experience.



eMabler’s Role: Solving Challenges and Enabling Growth


Aimo Park partnered with eMabler to address these pain points, selecting the platform after evaluating multiple vendors. The decision was driven by eMabler’s API-first approach and its ability to support a wide range of charging hardware and external integrations. This flexibility aligned with Aimo Park’s vision for scalable and customer-centric operations.


Aimo Park and eMabler

Key Benefits Delivered by eMabler:


   1️⃣     Seamless Integration: eMabler enabled Aimo Park to unify its systems, integrating with mapping tools like Eco Movement, Google, and ChargeFinder while streamlining functionality for property owners and end-users.


“The ability to unify parking and charging into a single app has been a game-changer for both our customers and our landlords, It simplifies operations and provides a smoother experience for everyone involved. - Victor Lindwall, Head of Aimo Charge

     2️⃣     Hardware Agnostic Compatibility: eMabler supports a diverse array of chargers, allowing Aimo Park to onboard existing equipment from landlords and expand without limitations.


“Previously, we were locked into a limited set of charger models, which restricted our growth. With eMabler, we can now connect chargers from multiple manufacturers, giving us the flexibility we need to scale.” - Victor Lindwall, Head of Aimo Charge

       3️⃣     Operational Efficiency: The platform’s simplified user interface reduced reliance on multiple accounts for managing chargers. Regular meetings and a Slack-based support channel ensured continuous feedback and updates.


      4️⃣    Enhanced Growth Potential: With eMabler, Aimo Park set ambitious growth targets, aiming to increase its network to several thousands of sockets by the end of the fiscal year—a milestone unattainable with the previous system.



Future-Focused Features and Innovations


As the partnership progresses, eMabler and Aimo Park are exploring additional features to enhance operational efficiency and user experience:


        1️⃣     Dynamic Load Management (DLM): This feature, currently under testing, promises to optimize energy distribution across mixed-use sites, catering to the varying requirements of EVs and chargers.


       2️⃣     Bulk Operations: Aimo Park has emphasized the need for bulk actions, such as updating configurations or adding multiple chargers simultaneously, to streamline operations and save time.


        3️⃣     Advanced Analytics: eMabler’s potential for real-time data integration and enhanced analytics will provide Aimo Park with insights into usage patterns, enabling smarter decision-making and tailored customer offerings.


       4️⃣     Pricing Flexibility: Aimo Park and eMabler are exploring tiered pricing models, such as time-of-day rates, to spread charging demand and maximize utilization.


Key Benefits Delivered by eMabler

Impact on Business and Sustainability


The shift to eMabler’s platform has already demonstrated tangible benefits for Aimo Park:


  • Operational Scalability: By enabling multi-brand charger integration, Aimo Park has rapidly expanded its footprint, meeting its growth targets and preparing for future demand.


  • Customer Convenience: The unified app for parking and charging enhances user experience, fostering greater loyalty among customers.


  • Sustainability Goals: By increasing the availability and accessibility of charging infrastructure, Aimo Park is actively contributing to the decarbonization of Nordic transportation.


  • Data-Driven Growth: Integrations with platforms like Power BI allow Aimo Park to analyze trends, optimize asset utilization, and make informed decisions about future expansions.


A Partnership for the Future


Aimo Park’s collaboration with eMabler exemplifies how technology-driven partnerships can solve real-world challenges and deliver measurable impact. By overcoming fragmented systems and enhancing operational efficiency, Aimo Park is not only meeting the growing demand for EV charging but also contributing to a sustainable mobility ecosystem in the Nordics.


With eMabler’s flexible and future-proof platform, Aimo Park is well-positioned to continue scaling its network, driving innovation, and creating seamless experiences for its customers and partners.



About Aimo Park


Aimo Park is one of the leading parking operators in the Nordic region, dedicated to delivering innovative and sustainable parking solutions. Operating across Sweden, Norway, and Finland, Aimo Park combines modern technology and customer-centric services to make urban mobility seamless. With a focus on integrating electric vehicle charging into their operations, Aimo Park plays a key role in shaping the future of sustainable urban transportation.


Experience seamless EV charging with eMabler


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