Real-Time Charger Telemetry in Salesforce Data Cloud: What to Track & Why

EV charging operations don’t slow down, and neither should your data.   

When an EV charger starts, stops, errors out, or sits idle, it creates a signal. That signal is called telemetry, and it refers to live technical data sent from the charger to your backend.  

Telemetry shows what’s happening right now in your charging network. And it’s exactly the kind of data that makes or breaks operational performance. 

For EV charging businesses, telemetry is the real-time feedback loop that keeps fleets moving and charge points earning. The challenge is turning that stream of raw data into something your teams can actually use without delay, and without jumping between systems. 

That’s where Salesforce Data Cloud comes in. 

In our complete guide to running EV charging in Salesforce, we covered how to manage your entire EV charging business inside the Salesforce ecosystem. This post focuses on one specific building block: real-time EV charger telemetry. You’ll learn what to track, how it works inside Salesforce, and why it unlocks faster support, better uptime, and stronger decision-making for fleet operators and charge point operators alike. 

How to use Salesforce Data Cloud for EV charger operations 

Real-time data has limited impact unless it lands in a system built to handle volume, variety, and growth.  

Salesforce Data Cloud gives you that foundation. It is designed to unify data from multiple sources, including chargers, customer records, contracts, and field service activity. Once charging data is in, it becomes available for advanced use across every layer of the business. 

You can group and segment chargers by usage patterns, fault frequency, or energy delivered. You can compare performance across sites, hardware types, or customer profiles. You can forecast energy demand, plan capacity expansions, and track long-term trends in charger behavior. 

Instead of working with one event at a time, your teams can zoom out and act on patterns. Data Cloud gives you the structure to run proactive analytics on top of real-time telemetry. It turns daily operations into strategic insight. 

This setup moves your team beyond day-to-day monitoring. With structured, scalable data in place, you can plan capacity upgrades, align assets with demand, and support long-term network expansion with confidence. 

Why real-time charger telemetry is important for EV charging performance 

Charging networks are dynamic. Sessions start, chargers go offline, energy loads shift. If you’re not seeing these events as they happen, you’re already behind.  

Real-time telemetry gives you a direct feed of what’s happening across your EV chargers (every session, every watt, every issue) in the moment it occurs. 

For fleet operators, that means knowing exactly when a vehicle starts charging, how fast it's progressing, and when it’s ready to move. For charge point operators (CPOs), it means identifying faults early, keeping availability high, and delivering a smooth customer experience without guesswork. 

Live charger data supports: 

• Rapid service response 

• Higher network uptime 

• Realistic energy tracking 

• Automated ticketing and workflows 

• Better support for drivers 

• Smarter technician scheduling 

All in all, this level of visibility turns your charging data into a real-time engine for operational control and customer satisfaction. 

What real-time EV charger data should I track and why 

The eMabler Salesforce Connector streams this data directly into Salesforce Data Cloud, placing real-time charger telemetry where your teams already work. 

Events arrive structured, reliable, and ready to trigger action across operations, field service, and support. Everyone sees the same live data, in one shared system. 

Here’s what eMabler delivers into Salesforce Data Cloud and how each data point drives business impact. 

• Charging Session Start and Stop: You need to know when a session begins and ends, in real time. That event can kick off automated invoicing, customer notifications, and usage summaries. No manual syncing, no customer frustration. 
   

• Power Draw and Energy Delivered: This gives you a live view of how much energy each charger is delivering. It feeds into billing, location-level performance analysis, and energy cost forecasting. When this data sits in Salesforce, it becomes part of your full customer and asset picture. 
   

• Charger Status and Availability: You need to see if a charger is available, in use, or offline. These updates power your live dashboards, service logic, and customer communication. Inside Salesforce, they can trigger tickets or work orders instantly using Field Service. We’ve broken that process down in our Field Service integration post. 
   

• State of Charge (SoC): For fleet teams, SoC visibility reduces uncertainty. You know when a vehicle will be ready. That helps you optimize charging schedules, reduce idle time, and keep your logistics running on time. 
   

• Error Codes and Fault Events: When a charger malfunctions, every second counts. Error events streamed into Salesforce let you create support cases or assign a technician without delay. The issue is already in your system before the first support call happens. 

Together, these data points give you a live, accurate, and fully connected view of your charging operations inside Salesforce, ready for action the moment something changes. 

Summary and Next Steps 

Real-time charger telemetry transforms EV charging from reactive to responsive. 

It gives you live data on charger sessions, power delivery, status changes, SoC updates, and faults, so your teams can act instantly, without relying on outdated logs or fragmented systems. 

This blog has shown what to track, how each event adds business value, and why Salesforce Data Cloud is the right platform to bring it all together. You’ve seen how telemetry powers automation, improves uptime, and supports smart decisions across service, support, and fleet operations. 

eMabler connects your chargers to Salesforce in real time. Our Connector streams structured telemetry events directly into Salesforce Data Cloud, where they trigger workflows, update records, and give your teams full operational visibility.  

You don’t need middleware. You don’t need custom development. You get clean data, real-time action, and a connected charging operation inside the platform you already use. 

Get in touch with us to see how eMabler and Salesforce Data Cloud can help you run your EV charging business faster, smarter, and more efficiently!