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Turn EV Charging Into Higher Indoor Sales and Repeated Visits

eMabler runs charging inside the systems you already have: your app, your pricing and your loyalty program, so the session, the data and the customer stay yours. Live with Neste, ABC and retailers across 11 countries.

Neste
Helen
Aimo Park
Joulia
Movel
Lyse
Laddel
Parcandi
Järvisydän
Bender
Dreev
Semel
Silver Atena
Time Park
ABC
Klepp Energi
Neste
Helen
Aimo Park
Joulia
Movel
Lyse
Laddel
Parcandi
Järvisydän
Bender
Dreev
Semel
Silver Atena
Time Park
ABC
Klepp Energi
Overview

EV charging software for retail and petrol

EV charging is the only thing on your site that holds a customer for half an hour or more. A grocery customer who plugs in stays around twice as long. A forecourt customer stops for forty minutes instead of five. eMabler connects that time to your app, your prices and your loyalty program, so you can act on it while the customer is still inside.

Benefits

Keep the customer. Drop the middleman.

When charging runs through an external operator, they own the session, the billing and the data, and the driver stops thinking of themselves as your customer. eMabler lets you run charging under your own brand, inside your own app, billed through your own system.

Work with what you already have

Most retailers have spent years building a loyalty program, a POS and a customer app. Adding EV charging should not mean rebuilding any of it.

Turn charging sessions into indoor sales

A charging stop holds a customer for half an hour or more. Recognize them, price for them and reach them while the car is still charging.

A charger that works brings them back

Faults get caught and handled before anyone complains, so the driver who stopped once plans the next stop around you too.

Know what each site earns

Get location-level reporting on usage, revenue and performance, so you can see what a site is worth before you commit to the next one.

Grow without growing the team

One platform, one way of working, whether you run four sites or four hundred. Adding locations does not mean adding headcount.

Turn charging load into margin

Shift charging to cheaper hours and price it by time of day, so the power you already buy costs less to deliver and earns more per session.

Use cases

Three kinds of retail site

Same platform, different site economics.

The weekly grocery shop

The customer plugs in and goes inside. Charging is the reason they stay long enough to walk the whole store, and you can tell it was the same person at the charger and at the till.

The forecourt stop

A charging visit lasts long enough for the shop, the coffee and the car wash. The session tells your systems who is on the forecourt and for how long, so an offer can land while they are still there.

Sites with no staff

Nobody on site, and the visit still happens. The app carries payment, support and the offer, and remote monitoring handles faults before anyone could report one.

Capabilities

Run every part of charging from one place

eMabler offers everything charging needs to run inside your retail operations, your energy systems and your customer data.

Integrations and APIs

Open REST APIs and 300+ ready connectors for loyalty, CRM, POS, ERP and invoicing.

Pricing and tariffs

Prices by site, customer group, loyalty tier or time of day, with bundles and campaign pricing.

Payments

One-tap payment for drivers without an account, plus card terminal support.

Charger management

Configure and control every charger from one place, on any OCPP hardware, across every site.

Monitoring and maintenance

Automated alerts, fault detection and structured maintenance workflows across the network.

Energy and load management

Smart charging, dynamic load management and participation in flexibility markets.

Reporting

Utilization, session outcomes, energy delivered and revenue, per location.

Roaming and visibility

Make your chargers visible across roaming hubs and partner apps.

Proven at network scale
+300
Ready Integrations
+100 000
Connected Charge Points
+1 Million
Monthly Charging Sessions
99.999%
Platform Uptime
100%
SLA Compliance
4.9 / 5
Customer Satisfaction
Customer stories

Retailers who run charging on their own terms

ABC and eMabler
“eMabler gives us freedom to select what we need, and not all providers can do that.”

Erno Ratia

Head of IT at ABC

Check ABC's Success Story
Neste and eMabler
“eMabler allows us to keep charging as part of the Neste experience.”

Lasse Väisänen

Charging Services Manager at Neste

Check Neste's Success Story
Järvisydän resort EV charging
“With the charging service we offer, we have improved customer satisfaction.”

Riina Lappalainen

CFO at Järvisydän Oy

Check Järvisydän's Success Story
What's at stake

You can win the stop and still lose the customer.

Every year more of your customers drive electric, and an EV driver plans their stop around the charge. The site with working, visible chargers gets the visit and the basket that comes with it.

It can go wrong in four places.

You are not in the decision

Visit lost

If your site has no chargers, or they are not visible in the apps and maps drivers plan with, you are not part of the choice at all. The stop goes to whoever is.

The charger is there but not working

Visit lost

Chargers fail quietly. The first report comes from the till, not a dashboard. A driver who arrives at a broken charger does not plan the next stop around you.

You get the visit, someone else gets the session

Data lost

When a third party operates the charging, you get a line on an invoice. Not who charged, not what they bought, not whether they came indoors at all.

The driver charges but stays a stranger

Customer lost

A session that runs outside your loyalty program cannot be linked to a customer record. Thirty to sixty minutes of dwell time, and nobody you can recognize or follow up with.

Switching

Already running charging?

Most of the retailers we talk to already have chargers and aren't happy with the platform behind them. The symptoms are familiar: pricing changes that need a support ticket, a hardware list you don't control, and no way to connect any of it to the systems you already run.

Talk to us about switching

With eMabler, your chargers keep serving customers while the migration runs. ABC moved 2,700+ chargers across 380+ sites that way.

“It was the smoothest migration process I have ever been involved in.”

Antti Välijärvi, Tech PO at ABC

Read the success story
Integrations

Integrate EV Charging with your existing systems

No separate stacks. No lock-in. Launch faster, keep costs down, and stay in control as you grow.

  • alpitronic
  • AUTEL
  • ETREL
  • EVTEC Automotive
  • amina
  • SOLA EV
  • Kempower
  • pod POINT
  • LEKTRI.CO
Hardware

Hardware agnostic by design

Run your charging network with complete hardware freedom on a platform that adapts to your business, not the other way around.

Check All Supported Chargers
Security

Built for retail compliance requirements

  • All business and charging data stays owned and controlled by you. Data handling complies with EU Data Act requirements.
  • ISO 27001:2022 certified. PCI DSS compliant. Regular external vulnerability scanning.
  • Zero recorded security breaches. A dedicated information security management system, zero-trust architecture and secure remote access controls.
  • Documented disaster recovery plan, with continuous risk management, backup and recovery.
Support

Support you can rely on

At 99.999% uptime support is rarely needed. When it is, you work directly with the engineers who built the platform.

  • No generic support layers. Your questions go to people who know the platform.
  • Clear documentation and an interface your team can run day to day.
  • Service status and incidents communicated openly and kept current.
  • Strict service level agreements, with 100% SLA compliance.
Retailers have spent years trying to optimize the time customers spend in the store. Charging does it for them. The only question is whether the store is set up to use that time.”
Ilkka Koisti

Ilkka Koisti

Sales Director, eMabler

eMabler for retail: FAQs

How does eMabler integrate EV charging into my existing retail systems?
eMabler connects to your POS, loyalty program, payment systems and mobile app through open REST APIs and 300+ ready-built connectors. Charging sessions become events your systems can act on, so a session can trigger loyalty points or an offer, and the session data lands in the reporting your team already uses.
Can I trial the platform?
Yes. There is a one-month free trial with no long-term commitment. Launch at one location, run real sessions and see how charging fits your systems before you commit. After the trial, pricing is a base license fee plus a usage component tied to successful charging sessions, so a failed session earns nothing.
How does migration from a legacy EV charging system work?
Migration runs while your chargers keep serving customers. eMabler handles data preparation, permission management and charger migration planning, and your existing OCPP hardware moves across without replacement. ABC moved 2,700+ chargers across 380+ sites this way, with no break in charging.
Can I control pricing across different stores and customer groups?
Yes. Prices are set by site, customer group, loyalty tier or time of day, with bundles and campaign pricing alongside. Drivers who are not in your loyalty program can pay ad hoc in one tap. Your own team makes the changes in the platform, without raising a support ticket.
What types of chargers does eMabler support?
eMabler is hardware agnostic and works with any OCPP-compliant charger. You can run several charger brands on one site and across the estate, add new brands without custom development, and keep hardware you have already bought. The full list of supported chargers is published in the knowledge portal.
What if our system isn't in the integration library?
The library covers 300+ systems, and the platform is API-first, so anything outside it can be connected through the open REST APIs. The integration logic stays in the platform rather than in bespoke code on your side, which keeps the connection in one place as your stack changes. Bring your system list to a demo and we will go through it.
Can I start with one site and expand later?
Yes. Most retailers start with one location, track what it earns and expand from there. The platform works the same whether you run one site or several hundred, so each new location is a rollout rather than a new project.

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